10 things we were proud of in 2017

Our passion for performance and a healthy lifestyle is not only manifested in our products. We gained lots of experiences last year, and now we’ll show you the top 10.


#1 The Franchise Network of the Year in Hungary

The Hungarian Franchise Association awarded the Franchise Network of the Year title to us.

#2 Zero Bar – New flavours

Early last year, we introduced new flavours in our protein bar called Zero Bar. Now the product is also available in chocolate-coconut, chocolate-hazelnut, chocolate-caramel, chocolate chip cookies, chocolate-marzipan and chocolate-plum flavours.

#3 The ‘For Her’ product line

Our ‘For Her’ product line was developed based on extensive research and tailored specifically to women’s needs.

#4 Everest Expedition 2017

We were supporting partners of the Hungarian Everest Expedition 2017 project. The goal was to conquer the world’s highest peak without oxygen tanks, and Dávid Klein reached a height of 8,115 metres.

#5 Virág Kiss IFBB Bikini Fitness PRO

Our world champion athlete received her PRO card, and for the first time in her life, participated in a professional contest, the Australian Arnold Classic.

#6 BioTechUSA Fitness Lake

Throughout the summer, our fitness and workout equipment park offered physical exercise and entertainment at ‘BioTechUSA Fitness Lake’ on Lupa Premium Beach, where we held a 'For Her Girl' contest as well a Beast of the Beach freestyle street workout competition.

#7 We became the official refreshment providers at the WizzAir Half Marathon

The participants of the running event were offered IsoTonic products at the refreshment points.

#8 Still supporting the Iron Lady

Last year we continued our cooperation with Katinka Hosszú. We are proud supporters of the Iron Lady's achievements.

#9 A huge crowd at FIBO

In 2017 again, we participated in Europe’s largest fitness and bodybuilding event, FIBO. Besides presenting a number of our international fitness stars such as Roger Snipes, Stephanie Davis and Ulisses, our stall also attracted several thousand visitors in four days.

#10 You

More and more of you join our online community, and more and more of you come and visit our events. Thank you for building our brand with your trust!

Finally, enjoy our ‘Best Moments’ video about last year:

Staying true to our philosophy, we want to get even more this year.

Come with us again in 2018!

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